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Crédit Agricole CIB celebrates its new identity in London
On 10th February 2010, Crédit Agricole CIB in London celebrated the launch of its new identity with clients at a cocktail reception at The Drapers Hall, London.
The theme of the evening was “Green Banking” blending both the classic with the modern as clients were entertained by a stunning acrobatic display and a very modern display of graffiti art.
The acrobats represented a sense of partnership, strength and solidity of the Crédit Agricole Group. The graffiti art, displaying the new logo, across an international cityscape, portrayed the international reach of Crédit Agricole CIB.
Régis Monfront, Senior Country Officer for the United Kingdom welcomed Patrick Valroff, Chief Executive Officer, to London. Patrick Valroff underlined the philosophy and reasons behind the new name and launched the Crédit Agricole CIB corporate film, highlighting the Bank’s recent successes.
